Case Study: OneDealer automotive retail suite

BMW Retail network enables all the sales processes with OneDealer


  • Customer-built orders were placed using Excel, and data was not structured
  • Lack of omnichannel experience integrated into the sales process – leads were captured manually
  • Low sales efficiency and a lot of time-consuming operations
  • Not integrated ecosystem and no possibility to enable 360 degrees customer view


  • Omnichannel experience with automatic handling leads and Connected Cars interface
  • Advanced web car configurator
  • New transparent sales process 
  • Clear daily agenda for salespeople
  • 360 customer view with proactive recommendations

Authorized Dealers
% acceptance of Sales workforce from day one!
% of prospect channels of BMW are covered as well as all the leads are properly entered
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