The OneDealer Campaign Management multi-channel platform enables you to build narrowly-targeted audiences based on key aspects of the vehicle ownership life cycle. Your contacts are segmented based on rules that combine demographic data with vehicle data, and previous interactions are recorded, so you can avoid alienating customers with uncoordinated or irrelevant marketing messages — all of which results in a more engaged audience and more loyal customers.
With our 100% centralized web platform you can:
- create personalized campaigns across multiple channels
- set overall and intermediate campaign goals
- reduce communication time
- capture customer interactions from page view to click-through to conversion
All while monitoring results in real-time with the help of Dealer Analytics and automatically assigning the leads generated to Digital Sales Workplace.