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业务分析

您的经销商内部究竟发生了什么？

当今汽车业务的内部工作非常复杂，如果没有正确的分析工具，几乎无法揭示效率低下或亏损的环节。要充分了解您的业务的唯一途径是采用分析，它包括来自所有运营和交易系统的大数据，并以易于理解的形式简洁地将信息呈现出来。

欢迎来到业务分析系统：专为汽车经销商开发的首款报告和管理套件，包括特定行业的和定制的 KPI。

它是如何运行的？

业务分析系统包含了经销商内几乎任何系统的数据，包括 DMS、OEM 系统、CRM、计划数据、客户体验和竞争对手数据详情，以及车间/服务部门和售后关键数据。

借助业务分析系统，今天的汽车业务可以从多年的数据科学家和技术人员的集体经验中受益，从而实现大数据的力量。凭借直观的可视化仪表板，经理人可以获得整合的信息，将数据和图表与实时向下钻取功能整合到由 SAP BusinessObjects 支持的每一笔交易中。

其结果是为经销商 KPI 量身定制了丰富的仪表板，包括一组域、特定国家和品牌的 KPI，使用户能够更快做出决策、改进流程和提高员工绩效。

主要优势

  • 实时性能监控使您可以将性能与 OEM 或分销商达成的目标进行比较。了解您的数据，并尽早采取行动，不要再错过订单。
  • 研讨会/服务部门分析: 通过密切关注所有配件动向，优化仓储，减少15％的库存。无需再靠猜测。
  • 360˚全方位了解客户: 通过获取有关客户需求的真实、可操作的数据，来提高您的销售效率。满足复杂的现代汽车购买者的需求，以360˚的视角来全方位了解其互动。
  • 竞争洞察: 快速洞察前所未有的汽车竞争格局。在与潜在客户会面的同时，实时比较二手车价格。

主要特性

根据预先定义的汽车 KPI 来衡量绩效

轻松探索和深入了解每一笔交易

关注本销售部门的实际收入和损益。

灵活的云或内部部署

极速内存技术

获得实时竞争数据

Why Business Analytics

  • Dig into Big Data to gain actionable insight faster than ever before.
  • Easily digest personalised customer data and dynamic business information.
  • Benefit from a flexible and scalable information infrastructure.
  • Inexpensive and easy to adopt thanks to OneDealer’s native cloud design.

Overview

About

Business Analytics combines data from virtually any system within the dealership IT landscape, including DMS, OEM systems, CRM, planning data, details on customer experience and competitor data as well as workshop/service department and after-sales analytics.

With Business Analytics, today’s automotive business can benefit from many years of data scientists and technologists’ collective experience to realize the power of Big Data. One of the key benefits is its simple and intuitive visual dashboard, which presents users with consolidated information, combining numbers and charts with real-time drill-down capabilities into every single transaction.

The result is an extensive dashboard tailored to a dealership’s key performance indicators, including a set of domain, country, and brand-specific KPIs, enabling users to make quicker decisions, improve processes and raise employee performance.

Customer Benefits

Business Analytics dramatically reduces the time needed to find the right data and benchmarks for your business

  • Real-time performance monitoring compared to targets agreed with OEMs. Take quick actions to get bonus payments and improve partnerships.
  • Benchmark single areas, utilizations, and profitability of service packages and more. Increase the productivity of your workshop and avoid shortages while managing services.
  • Drill down to discover the reasons for anomalies and identify corrective measures.
  • Monitor spare parts, optimize warehousing and reduce stock-on-hand by up to 15%
  • Get a comprehensive, detailed financial view. Increase transparency and reduce your working capital by up to 10%.
  • Gain support for your negotiation strategy in seconds, during encounters with prospective buyers via Competition Insights, including real-time market data for new and used vehicles.
  • 360˚Buyer view. Increase your sales efficiency by gaining access to real, actionable data on customer needs

The Data Journey

The Business Analytics Dashboard comes with pre-loaded views which can be customized according to dealerships’ requirements and based on best practices and OEM-recognized automotive KPIs.

It additionally enables businesses to monitor performance in all areas of the dealership and deeply explore individual departments to increase both efficiency and returns.

With Business Analytics, comparing actual business performance against set goals becomes simple. Partnerships with OEMs are strengthened and bonus payments based on actual results are easier to secure than ever before.

The Technology

Business Analytics is developed on the SAP Business Objects platform: a flexible and scalable business intelligence infrastructure, including a full data warehouse, metadata layer, web intelligence and a plethora of visualisation tools, designed to help users uncover and share insights to support better decisions. Data integration with existing IT landscapes is seamless, thanks to SAP in-memory technology which synchronizes data with the OneDealer analytics platform and delivers lightning-fast intelligence and Big Data analysis.

You can benefit from a simple and secure cloud approach, based on Microsoft Azure, or choose to install the solution on-premise, within your data center.

  • Advanced analytics based on pre-defined OEM KPIs
  • User customizable queries
  • Intuitive interface for user jump start
  • Full cloud approach for reduced cost of ownership
  • Flexible deployment options, with little or no integration required
  • Access anywhere, from any device

Thanks to OneDealer’s simple user interface and device independency, your data journey can begin anytime, anywhere.

客户的声音

在 Autohaus BMW Melkus，就在一个仪表板上一目了然地监控我们的关键指标是非常重要的。与 OneDealer 同事间的合作一直是积极的。我们的要求始终被优先考虑，而且响应速度非常快。我每天都在使用这一解决方案，它让我的关键指标比以前运行得更快了。更重要的是，我也可以对客户数据创建表格与其他视图，这对我的评估很有帮助。借助在我们现有的 DMS 之上的 OneDealer Analytics，我们有了一个强大的评估工具，可以快速了解经销商的业绩。<br /> 我向所有汽车零售商强烈推荐 OneDealer Analytics。<br /> - Sven Witting - Branch Manager BMW Autohaus Melkus